Grading process - FY 2023-24

Grading process - FY 2023-24


Go to PRx App (prxcloud.com); Login with your username and password.
Go to Master -> Client Mapping and follow the steps.

Step 1 - Medical Camp Doctors

Identify doctors for whom Medical Camp has been conducted in FY 2022-23. Grade them as "MC22-BRAND" and mark that brand as focus brand. For example, if medical camp has been conducted for Cervilon in FY 2022-23, mention Grade as "MC22-CER" & "Focus Brand" as Cervilon. Any other Supported Brands can be added with Focus Type as "Supported".


Step 2 - Try the Product Camp Doctors

Identify doctors for whom Try The Product Camp (TTPC) has been conducted in FY 2022-23. Grade them as "TTPC22BRAND". For example, if Try The Product Camp has been conducted for Cervilon in FY 2022-23, mention GRADE as "TTPC22CER" & "Focus Brand" as Cervilon. Any other Supported Brands can be added with Focus Type as "Supported".


Step 3 - Top Supporting Doctors

Identify Top Supporting Doctors (Doctors who purchase more than 5 boxes per month of any product). Grade them as "TSD". The "Focus Brand" has to be any brand other than Top Supporting Brand. Example, supporting brand is Cervilon, select Cervilon as "Supported Brand" & any other brand which you intend to promote as "Focus Brand".


Step 4 - Minimum Supporting Doctors

Identify Minimum Supporting Doctors (Doctors who purchase less than 5 boxes per month of any product) Grade them as "MSD". Add all Minimum Supporting brands as "Focus Brands" and focus on converting them into Top Supporting Doctors.


Step 5 - Balance - Non-Supporting Doctors

Balance doctors - select grade as "NSD". Identify one or two potential brands for the doctor and add them as "Focus Brands".


Summary

A table containing the summary of the different grades and "Focus" & "Supported" brands are given below.

Grade
Grade Short Form
Focus Brand
Supported Brand
2022-2023 MC Doctor
MC22-CER
Cervilon
All supporting brands

MC22-ZEO
Zeotone Plus
All supporting brands

MC22-PRO
Prostilon
All supporting brands

MC22-BUR
Burcalvin
All supporting brands

MC22-LUM
Lumbaton Plus
All supporting brands

MC22-XER
Xerfer
All supporting brands

MC22-PUL
Pulcerid
All supporting brands

MC22-AMA
Amavatari
All supporting brands
2022-2023 TTPC Doctor
TTPC22CER
Cervilon
All supporting brands

TTPC22ZEO
Zeotone Plus
All supporting brands

TTPC22PRO
Prostilon
All supporting brands

TTPC22BUR
Burcalvin
All supporting brands

TTPC22LUM
Lumbaton Plus
All supporting brands

TTPC22-XER
Xerfer
All supporting brands

TTPC22-PUL
Pulcerid
All supporting brands

TTPC22-AMA
Amavatari
All supporting brands
Mininum Supporting Doctors
MSD
All minimum supporting brands
All supporting brands
Top Supporting Doctors
TSD
One Brand Other than Top Supporting Brands
All supporting brands
Non-Supporting Doctors
NSD
Any one or Two Potential Brands
N/A




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